Using techniques, skills and processes learnt over years of auditing a wide range of websites looking for technical issues which hold back a website from its potential to rank in Search Engines.
Server Log Auditing
The process of analysing the Server logs to initially identify technical issues, but more importantly to understand what Google and other bots are doing on your website.
Before I get started, let’s be clear – content and links are still super important ranking factors, but there’s something even more important, that no
Google are in such a position of power that it is hard to imagine them ever being seriously challenged by a competitor. But being one